by TheTwins | Jun 13, 2013 | Archive, Facebook, Marketing Coaching, Social Media
So you may have read the news yesterday when Facebook announced it was introducing “hashtags” to its offering. It’s part of Facebook’s effort to duplicate the effective use of hashtags found in other social media such as Twitter and...
by TheTwins | Apr 10, 2013 | Marketing Coaching, Social Media
Yesterday, I had the opportunity to speak to a group of university students about social media. One of the many great questions was about finding content. If we are supposed to create original content and curate the best content from around the web to feed our...
by TheTwins | Jan 30, 2013 | Archive, Holiday, Social Media
As the Ravens and 49ers head to New Orleans for the Big Game (# H a r B o w l ), we announce our annual list of Super Social Media Tips. Corresponding to the famous Roman numerals for this annual football game, this year there are 47 ideas! But as we caution on the...
by updater | Jan 24, 2013 | Social Media
Our most frequent question in terms of social media is “what should I post?“ A follow-up comment people often make is “…and who really cares anyway?” One of the sins of the online marketing world, particularly grievous on social sites like Facebook and Twitter, is to...
by TheTwins | Jan 10, 2013 | Social Media
In the current world of Pinterest, Instagram, Flickr, Facbeook photos, Twitter pics….every business must have a visual content strategy. Your customers are visual and the integrated world of social media is highly visual. How visual is your online content? In...
by TheTwins | Sep 25, 2012 | Social Media
An eye-opening article showed up in my news feed yesterday. The headline: “50% of Consumers Value a Brand’s Facebook Page More Than Its Website” We love infographics and this one from lab42 tells the story of this remarkable research: Read the full...
