by updater | Jul 20, 2010 | Referrals
Seth Godin wrote a while back a blog post that suggested the “death of the sales call.” In the age of social media and with a much more sophisticated consumer market, I would agree that the idea of cold calling has seen its time. John Jantsch, founder of...
by updater | Jul 12, 2010 | Duct Tape Marketing, Facebook, Referrals, Social Media
There are a number of basic realities of referral marketing. People make referrals because they need to – it’s built into who we are! If we see something we like, we tell others. Referrals are risky because I’m putting my reputation at stake –...
by updater | Jul 9, 2010 | Duct Tape Marketing, Marketing Coaching, Referrals
This week has flown by – we have been swamped with a number of projects with nonprofits – and doing a host of new customized Fan pages. Plus, our looming vacations have created deadlines that keep our nose to the grind and as a result, less blogging. If...
by updater | Jul 6, 2010 | Referrals
In his book, The Referral Engine, John Jantsch shares this story of an “odd couple” partnering together to reach local customers. John writes: “I was staying in Estes Park, Colorado, once and stopped at Coffee on the Rocks, which offered free...
by updater | Jul 2, 2010 | Referrals, Workshop/Seminar
John Jantsch of Duct Tape Marketing and author of the latest best-selling book, The Referral Engine, will present a FREE webinar on Tuesday, July 6th, Noon CT. You can read more about John’s referral marketing discoveries here. This will also be a primer for 2...
by updater | Jun 14, 2010 | Referrals
Developing A Referral Marketing System Join us Wednesday for a FREE WEBINAR called “Referrals Happen! Do they for you?” – click the ad above to see how you can choose between 2 different times according to your schedule. You can see in the ad some...