by admin | Nov 7, 2009 | Marketing Coaching
John Jantsch, creator and founder of Duct Tape Marketing, offers a humorous story of one of his real-life marketing blunders. While not intentional, grammatical errors plague the best of us and will often live to haunt us (or better, make us chuckle). I often tell a...
by admin | Oct 31, 2009 | Marketing Coaching, zBranding
After several requests from friends and different audiences at our various seminars, we have created a resource that will help you in developing your online personal brand – essential in today’s world so wrapped in social media. Not that traditional...
by admin | Oct 26, 2009 | Differentiation, Marketing Coaching
A few months ago, we were taking with a client about what makes them different. Their answer: “we don’t really know.” Later, trying to talk to another prospective client about their uniqueness, the well-meaning voice on the other end of the phone...
by admin | Oct 11, 2009 | Duct Tape Marketing, Marketing Coaching
I have on my Christmas list (already) Chris Brogan’s latest work, “Trust Agents”. Let me repeat myself. I have on my Christmas list (already) Chris Brogan’s latest work, “Trust Agents”. OK, that’ll suffice for the 2 people who...
by admin | Oct 6, 2009 | Marketing Coaching, SEO
Google continues to modify their algorithms that determine search engine ranking, and according to John Jantsch, creator of Duct Tape Marketing many signs point to the fact that if you produce lots of high quality content you’ll be fine. Although…social media...
by admin | Sep 28, 2009 | Marketing Coaching
I wrote briefly about this one in a previous post. But the question continues to be asked. We’ve heard many times from social media beginners: So what do I write about or say when I’m using social media? You’ve likely seen the commercial below,...
