by updater | May 11, 2011 | Duct Tape Marketing, PR
Got 2 minutes? Duct Tape Marketing founder, John Jantsch, shares simple and effective ways for a small business to get PR. – Randy, Dallas-Fort Worth’s Only Duct Tape Marketing Consultant Got 2 minutes? Duct Tape Marketing founder, John Jantsch, shares...
by updater | Apr 27, 2011 | Differentiation
We’ve often talked about differentiation. It is the key to your marketing strategy. Without some clear difference between you and your competition, the default is for prospective customers to compare the two of you on what? Price. And that’s an awful...
by updater | Apr 19, 2011 | Ministry-NonProfit
While Donny and I spend most of our time helping small businesses install practical and affordable marketing systems, we do have a love for non-profits. We do some unique work in the area of marketing private Christian schools, and we love to consult with churches on...
by updater | Apr 15, 2011 | Email Marketing
“Email is a dead!” “Email is, like, so 2002!” “Email is my gold mine!” “Email is essential to our customer outreach!” The quotes above represent the debate over the success of email marketing. For some, it is a...
by updater | Apr 5, 2011 | Advertising
Here in Texas, we love the two-step! Although my wife and I never going dancing, I remember getting two-step lessons as a kid (who cares about piano lessons!) But I’m not talking about dancing on a Friday night. I’m talking about ADVERTISING. Make your...
