by TheTwins | Jun 13, 2013 | Archive, Facebook, Marketing Coaching, Social Media
So you may have read the news yesterday when Facebook announced it was introducing “hashtags” to its offering. It’s part of Facebook’s effort to duplicate the effective use of hashtags found in other social media such as Twitter and...
by TheTwins | May 20, 2013 | Marketing Coaching
I just read a great article. You read them all the time yourself. But what can you do with the great content you just consumed? Do you wish you could work SMARTER, not HARDER, at social media? Here are 7 ways to get better at social media: Future blog – I...
by TheTwins | May 17, 2013 | Pinterest
I have found that I can do alot from my iPhone just as easily – here’s the link to learn how to create a “Pin It” bookmarklet on your phone. That has been productive when I’m sitting at the doctor’s office or in the middle of a long...
by TheTwins | Apr 10, 2013 | Marketing Coaching, Social Media
Yesterday, I had the opportunity to speak to a group of university students about social media. One of the many great questions was about finding content. If we are supposed to create original content and curate the best content from around the web to feed our...
by TheTwins | Mar 26, 2013 | Differentiation
We have written extensively on the topic of DIFFERENTIATION. When potential customers look down the list or down the street at your competition, why would they pick you? Are you differentiating on price alone? I hope not. PRICE a lousy place on which to compete...