by TheTwins | Jun 2, 2014 | Differentiation, Marketing Coaching, Marketing Minute
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by TheTwins | Jun 1, 2014 | Interview
Recently we had the privilege of helping host a webinar of our friend, Greg Allen. Greg is a church staffing expert and is the President of The Shepherd’s Staff, a church search firm. More and more churches today are utilizing Executive Search to find and hire...
by TheTwins | May 22, 2014 | Facebook, Marketing, Marketing Coaching
In marketing your business on Facebook, you want to make it easy for people to find you. And please do not do the sin of saying “Find us on Facebook” and posting that on a post-it note size paper next to your cash register. Sure, online it’s...
by TheTwins | May 15, 2014 | Duct Tape Marketing
May 15th was the worldwide book launch of John Jantsch’s 4th release, “DUCT TAPE SELLING: Think Like a Marketer, Sell Like a Superstar”! It’s a great book on bridging the gap between marketing and sales. It helps marketers think more about the...
by TheTwins | May 1, 2014 | Social Media
The best way to attract targeted audiences is to offer them something of value, not a promotional brochure. Small businesses are conditioned and prone to be some of the worse self-promoters, but just about every business is guilty of it. But if we do not promote, how...
