by Marketing Twins-Randy | Sep 10, 2008 | Duct Tape Marketing, Marketing Coaching, z1429, zBranding
If you missed it: Part 1 of 5 (Branding Yourself), Part 2 of 5 (9-part Branding Strategy), Part 3 of 5 (A Strong Branding Foundation) Branding is like SHOWCASING yourself. With all the emphasis the past couple of weeks on the political conventions, consider this quote...
by Marketing Twins-Randy | Sep 8, 2008 | Duct Tape Marketing, Marketing Coaching, z1429, zBranding
If you missed it: Part 1 of 5 (Branding Yourself), Part 2 of 5 (9-part Branding Strategy) Today we examine the foundation of your branding strategy. Without this focus, you’ll go nowhere. 1. Know who it is your trying to reach. Your ideal client. Your target...
by Marketing Twins-Randy | Sep 5, 2008 | Duct Tape Marketing, Marketing Coaching, z1429, zBranding
If you missed it: Part 1 of 5 (Branding Yourself) Ok, here’s Part 2 of our 5 post series. Let’s layout an overview of a comprehensive BRANDING effort. Again, we consider branding to be the compliment to the other part of the marketing process which is...
by Marketing Twins-Randy | Sep 2, 2008 | Duct Tape Marketing, Marketing Coaching, Marketing Tool, z1429, zBranding
This is the first of a 5-part series on BRANDING. We have just launched a branding project for a new client. The Marketing Twins at 1429 Creative recently conducted a marketing coaching clinic for another group who had only done branding, but needed something more. So...
by Marketing Twins-Randy | Aug 28, 2008 | z1429
POST FROM DONNY: Today was a big day for a lot of reasons. It’s the last day of work for me as I’m heading off on a long weekend to celebrate 10 wonderful years with my wife. It’s the anniversary of an incredible speech that turned a dream for one...