by admin | Sep 7, 2009 | Marketing Coaching
Need a headline for an email marketing message, an eye-catching LED road-side message board, a re-tweetable tweet, or your latest online news article? Perhaps you could use some B-R-A-I-D-S. Try using some of these elements to grab their attention! (to give proper...
by admin | Sep 1, 2009 | Marketing Coaching
DO YOU KNOW WHAT THIS IS? Who doesn’t, right? One of the first things that most small business folks (especially startups) like to do is to create a tri-fold brochure about themselves, their products and their information. It is the most widely used form of...
by admin | Aug 25, 2009 | Differentiation
i was looking through our site for all the articles that we’ve written about differentiation and I came across one that I wrote exactly ONE YEAR AGO tomorrow. (Click on the picture below to go to it now!)
by admin | Aug 18, 2009 | Marketing Coaching
Determining your ideal client, your best target market, your preferred niche – this is the essential foundation of a strong marketing plan. Every Joe with a dollar in his pocket is NOT your target market. I’ve had people say, “well, are you saying...
by admin | Aug 14, 2009 | Duct Tape Marketing, Workshop/Seminar
Last November, I was asked by the local SCORE chapter here in Fort Worth to present about marketing during their full-day seminar for small business owners and entrepreneurs. Our speaking schedule has filled up quite a bit over the year and I have not been available...
